As Samsung Galaxy S7 and S7 Edge keep squeezing more and more cash from the mega-rich club, Samsung is now turning attention to the mid and low-end users.
Today, the South Korean tech giant will be launching two mid-rangers as upgrades to last year’s debut versions. The Indian market will today be greeted with a new Samsung Galaxy J7 (2016) and another Samsung Galaxy J5 (2016). This launch event comes more than a month after a similar event for the same smartphones happened in the world’s largest smartphone market – China.
When Samsung Galaxy J7 (2016) and Galaxy J5 (2016) first saw the light in South Korea, the former was availed to the market for a fee of about $315 while the latter had a price tag of about $255. When you compare with what the two phones were sold for back in 2015 when they made their debut, the latest versions are a little bit pricey. So, why increase the price of a device meant for the mid and low-end earner?
Well, one main reason behind this is the bumped up specs of this year’s Samsung Galaxy J7 and J5. For starters, you will come across metallic-build devices that feature a stylish and near-premium design. In addition, unlike last year’s versions that were powered by Android Lollipop, this year will see Android Marshmallow ship with the devices out of the box.
On matters specs, Samsung Galaxy J5 (2016) will come with a 5.2-inch Super AMOLED display with a reasonable 720p resolution. Under the hood is a 4-core SoC clocked at a speed of 1.2GHz and supported with a 2GB RAM. To store your files, you only get 16GB of storage, but it can be expanded via a microSD card. Samsung went for decent 13MP rear and 5MP front snappers as well as a battery size of 3100mAh to keep the device powered all throughout the day.
For those who wish to make mobile payments, Samsung Pay is on board the J5 (2016) thanks to the availability of an NFC chip. This also means that Android Pay will be possible on this mid-ranger.
As for Samsung Galaxy J7 (2016), there will be even more changes when compared to last year’s model. Samsung went for a 5.5-inch Super AMOLED display with similar resolution as the smaller J5. However, there is a superior quad-core SoC clocked at a speed of 1.6GHz, but the RAM, rear, and front cameras, as well as the storage options, remain the same. Due to its larger size, Samsung Galaxy J7 (2016) has a larger battery unit of 3300mAh.
Just like its counterpart, the J7 (2016) will be powered by the latest Android 6.0 Marshmallow and will let users carry out mobile payments via Samsung Pay or Android Pay.
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